Epsilon Establishes International Hub for Axiata in Singapore
Axiata, one of Asia’s largest mobile groups, has selected Epsilon’s virtual PoP solution to simplify and streamline its international connectivity
Epsilon, a privately owned global communications service provider, has established a virtual point of presence (PoP) in Singapore for pan-Asia mobile group Axiata and consolidated its interconnects from across its mobile subsidiaries. Epsilon’s ePoP solution acts as a hub for the group’s mobile subsidiaries to interconnect with their network operator partners. The development of the ‘Axiata International Hub’ will create new efficiencies across its mobile subsidiaries and simplifies its approach to international connectivity.
A virtual presence requires no capital investment and allows Axiata to centralise its interconnects giving it greater purchasing power for each subsidiary and eliminating any duplication of partner interconnects. Axiata has controlling interests in mobile operators in Malaysia, Indonesia, Sri Lanka, Bangladesh and Cambodia with significant strategic stakes in India and Singapore. Under its various brands it has around 244 million mobile subscribers.
“ePoP offered Axiata a way to reduce costs and drive efficiencies across the group. The Axiata International Hub means that each subsidiary no longer has to pursue their own interconnects with partners and have the added advantage of purchasing as a group,” says Elisabeth Schwarz, Regional Director, Carrier Business APAC at Epsilon. “Its unique footprint and commitment to serving high growth markets is a great fit for us and we are delivering real benefits at the group level and through to Axiata’s subsidiaries across Asia.”
The ePoP solution leverages Epsilon’s 500+ pre-connected carriers on its Global Network Exchange as well as its pre-existing colocation facilities to offer Axiata a complete virtual PoP solution. Epsilon has PoPs in 22 cities across North America, Europe, Asia and the Middle East with increasing presence in high-growth markets around the world.
The Axiata International Hub will enable Axiata to increase its agility while reducing costs which will benefit the entire group. As Axiata’s traffic grows and its organisation expands, Epsilon can be trusted to deliver a scalable solution that delivers for the organisation.
Axiata is one of the largest Asian telecommunication companies. Axiata has controlling interests in mobile operators in Malaysia, Indonesia, Sri Lanka, Bangladesh and Cambodia with significant strategic stakes in India and Singapore. In addition, the Malaysian grown holding company has stakes in non-mobile telecommunication operations in Thailand and Pakistan.
The Group’s mobile subsidiaries and associates operate under the brand name ‘Celcom’ in Malaysia, ‘XL’ in Indonesia, ‘Dialog’ in Sri Lanka, ‘Robi’ in Bangladesh, ‘Smart’ in Cambodia, ‘Idea’ in India and ‘M1’ in Singapore.
The Group, including its subsidiaries and associates, has close to 244 million mobile subscribers in Asia. The Group revenue for 2013 was USD5.8 billion. The Group provides employment to over 20,000 people across Asia. Axiata’s vision is to be a regional champion by 2015 by piecing together the best throughout the region in connectivity, technology and talent, uniting them towards a single goal: Advancing Asia.
Axiata was awarded the Frost & Sullivan 2009, 2010, 2011, 2012 and 2013 Asia Pacific ICT Award for Best Telecom Group and the Telecom Asia Best Regional Mobile Group 2010 and 2011 for its operations in multiple Asian markets.